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Our Experience:

The Klages Group as an independent Florida corporation, affiliated with Research Data Services, Inc. and Evans-Klages, Inc., serves clients throughout Florida, the United States, and Europe. Over the past twenty-five years we have completed thousands of tourism, hospitality, economic impact, and location feasibility studies. To promptly assist our clients, we have developed a network of correspondents throughout Florida, the United States, and Europe.

We are a full service market and economic research company that specializes in both quantitative and qualitative research, business to business as well as business to Customer. We identify market opportunities, diagnose problems, monitor performance, and offer actionable marketing strategies tailored to our clients' needs.

 

Our Approach:

Each project is a unique assignment. We use creative thinking, common sense, global business intelligence, as well as marketing and strategic intelligence, to develop answers for our clients. Our people, equipment, and resources are at the cutting-edge of the profession. The extensive experience across B2B and consumer industries allows us to bring to our clients a diversity of analytical approaches and tools.

 

Our Mission:

Our mission is to provide the most effective and proficient research solution available. Perceptive we identify market opportunities, diagnose problems, monitor performance precise and offer marketing strategies tailored to our clients needs. We are flexible, result oriented, and dedicated to giving you - our client - the information you need to make an informed business decision.

 
     
       
   
Selected Services
 
   
It is always very important for us to meet your needs and support you with qualitative and tailored research results.

Custom Research

is a successful way to accommodate to today's fast changing market. Please feel free to contact us and send us an inquiry about your specific requisites.

 
   
  Data Research Service
  Data Processing
  Database Enhancement
  Market Profiling
  Secondary Research
  Product Placement Studies
  Site Location Analysis
  Market Potential Modeling Advertising Concept Research
  Brand Image Awareness Studies
  Arts/Cultural Events Impact Studies
  Natural Disaster Impact and
Recovery Studies
  Internet Based Trans-National
Visitor Panel Studies
  Economic Impact/Value of
Tourism Studies
 
       
 
 
Our Capabilities
 
 
  PDA and Handheld Computer Based (CAPI)
Face-to- Face Data Collection
  In-House CATI Telephone Interviewing
(Tampa, Fort Myers)
  E-mail/Internet Research
  Optical Mark/Character (OCR/OMR)
Scanner-Based Data Entry and Collection
  In-House Data Processing and Editing
  Advanced Questionnaire Design
  Multi-lingual Research Staff
  Custom Software Programming
  Probability Samples
  National Database Access
  Advanced Audio-Visual and
Graphic Presentations
  Extensive Software Library
  Electronic Data Transmission
  Advanced Computer Facilities
  Qualitative Focus Group Research
 
     
 
 

Feel free to email us

Send us an inquiry about your special project
and we will get back to you as quick as we can!

 

     
 

We are specialized to creatively apply in-depth research techniques

-ethnography, usability testing, in-depth interviews, just to name a few-

to answer challenging customer research questions. Following selection of applications, tools, and techniques, may give you an idea what we utilize to ensure, that you can make a sound business decision.

 
     
 

Research Applications

     

Research Tools

 
 
  Economic and Fiscal Impact Studies
  Qualitative Focus Group Research
  Database Enhancement
  Visitor Profile and Destination Positioning Studies
  Rate Elasticity Research
  Advertising Concept Research
  Communications Effectiveness Studies
  Marketability Reports
  Feasibility Studies
  Visitor Profile Destination Preference Studies
  Occupancy Studies
  Forensic/Expert Witness Research
  Public Opinion Polls
  Consumer Attractability Studies
  Competitive Market Share Modeling
  ZIP Code Cluster Analysis
  Demographic and Lifestyle Segmentation Studies
  Distribution Channel Analysis
  Employee Opinion Studies
  Public Opinion Polls
  Professional Panel /Group Research
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  Online Surveys
  Executive Surveys
  Consumer and Business to Business (B2B) Research Panels Focus Groups
  Sales Analysis
  Go-to-Market Plan
  Group Facilitation
  Decision Scoping & Clarification
  Competitive Intelligence

Advanced Statistical
Research Techniques

  Perceptual Mapping
  Logistic Modeling
  "What If" Strategies Analysis
  Survival Analysis
  Multiple Discriminant Analysis
  Factor, Principal Components, Conjoint Analysis
  Random Walk Modeling
  Intervention Analysis
  Cluster Analysis
  GIS Analysis and Mapping
 
 
 
             
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3825 Henderson Boulevard * Suite 300 * Tampa, Florida 33629

Phone: 813-254-2975 * Fax: 813-254-2986 * Email: WJKlages@klagesgroup.com


© Copyright 2004 by The Klages Group:
Research Data Services, Inc. * Evans-Klages, Inc.